Models how a price change moves volume, revenue and margin using a simple elasticity assumption, so a pricing decision can be sanity-checked before it ships.
Adjust current price, unit cost, volume and elasticity — projected revenue and margin recalculate instantly.
| 1. Pull unit economics | Reads current price, unit cost and transaction volume from the iUL ledger and SuperApp |
| 2. Apply elasticity | Estimates the volume response to the proposed price change using the elasticity assumption |
| 3. Project impact | Compares current vs. proposed revenue and gross profit at the new price and volume |
| 4. Hand off | Passes the result to the Profitability Analyst to check margin impact, or the Sensitivity Analysis Agent to test a range of elasticities |